In recent years, the sale of non-fungible tokens (NFT) has seen a sharp rise. According to a study, the market reached the evaluation of $15 billion in 2021. 2 million active wallets contributed to the success of this level. Many sectors were involved in this process. Out of all, blockchain gaming and metaverses are seeing positive growth in recent years. The popularity of NFTs has reached a stage where the word has earned its position as the word of the year 2021.
The demand for cryptocurrencies runs on a similar track. In 2020, the valuation of the global cryptocurrency market stood at $1.49 billion. This technology that is authenticated by blockchain is known for its transparency and operational efficiency. The dominance of the key players in this industry is growing over the years. In this environment, new players must harness the power of digital marketing to get a fighting chance in the industry.
How does a blockchain-based company become popular?
The answer to this depends on the type of popularity that the company needs. Some businesses wish to expand their scope locally while some target an international audience. A combination of print and digital marketing would suit the latter while the former entirely relies on online or digital marketing.
Sojas Media is one of the experienced digital marketing companies that provide both—traditional (print) and digital marketing services. With their services, many companies have expanded their local presence through enticing billboards. Similarly, they also achieved an extraordinary response online with the help of PR, Marketing, and social media promotions. Any company in the blockchain industry can leverage their expertise to establish themselves as an industry leader in the minds of audiences and competitors.
Articles under 'Fortune India Exchange' are either advertorials or advertisements. Fortune India's edit team or journalists are not involved in writing or producing these pieces.