Trending now: Local content on OTT platforms
Globally, as OTT grows from strength to strength, it has fuelled a demand for localised content. In 2021, this trend will define the future of OTT platforms.
Globally, as OTT grows from strength to strength, it has fuelled a demand for localised content. In 2021, this trend will define the future of OTT platforms.
Smaller cities like Lucknow, Pune, and Patna consume most content, whereas Gurugram is the last city to log off.