OTT platforms in caution mode after 30-40% crash in ad revenues
Almost all the platforms are especially careful about content acquisition, which is close to 80% of their overall costs
digital revenue
December 2022
February 2020
Wipro Digital acquires U.S.-based Rational Interaction
Seattle-headquartered Rational Interaction which has more than 300 employees worldwide has no plans to reduce its current staff strength as it integrates with Wipro Digital.
