Lights, camera, take two for big movie producers
Once upon a time big-ticket movies headlined by megastars would be lapped up by audiences. Not anymore. Moviemakers are realising that small is not just beautiful but profitable, too.
Once upon a time big-ticket movies headlined by megastars would be lapped up by audiences. Not anymore. Moviemakers are realising that small is not just beautiful but profitable, too.
Cinematic powerhouse, commercially bankable actor, fashionista, investor, environmentalist, dreamer, pragmatist. The epithets haven’t stopped rolling in for Bollywood sensation Alia Bhatt.
Here’s a sneak peek into our biannual collector’s edition on the business of entertainment.