Indian whisky’s lessons from Japan’s new rules
Innovation is all very well—for instance sourcing from multiple places and creating a new blend—but the product has to be authentic. And authenticity can only come by emphasising location.
Innovation is all very well—for instance sourcing from multiple places and creating a new blend—but the product has to be authentic. And authenticity can only come by emphasising location.
What makes their offerings the ultimate gifts of choice for special occasions
Diageo’s global scotch whisky ambassador Tom Jones says while one can collect fine spirits like Johnnie Walker, you should buy whisky to enjoy it.