Birth Of A New Industry
The 50 million creators in the country are leveraging millions of followers on various social media platforms to rake in up to ₹15 crore annually.
The 50 million creators in the country are leveraging millions of followers on various social media platforms to rake in up to ₹15 crore annually.
The creator ecosystem has undergone a sea change over the past years as all creators are getting similar opportunities to work with brands, says creator Faisal Shaikh.