The Gold Rush for India's SuperApp
One ring to rule them all. More accurately, one app to serve them all. For the country’s largest conglomerates, blue-chip banks and e-commerce majors, the SuperApp is the next battleground.
One ring to rule them all. More accurately, one app to serve them all. For the country’s largest conglomerates, blue-chip banks and e-commerce majors, the SuperApp is the next battleground.
The entire push to get more sellers and more local stores on the marketplace will be a key focus area in 2022. In terms of category, grocery is sure to get a lot of focus
YONO will not be hived off as a separate fintech arm but will be instead monetised as an open banking platform.
Apollo Hospitals is doubling down on its digital healthcare services by building a health super-app. The past year may have been the catalyst, but Apollo’s telehealth initiatives predate the pandemic.
Fintech companies in India are not just competing with banks and e-commerce players but also collaborating with them to fulfil each other’s needs, keeping the sector abuzz with investment.
GGV Capital’s Hans Tung says super apps will help take a bigger share of the consumers’ wallet, and sees Swiggy becoming a super app in India.