Marico acquires 53.98% stake in D2C brand True Elements
Marico buys 53.98% equity stake in direct-to-consumer brand True Elements through primary infusion and secondary buyouts.
Marico buys 53.98% equity stake in direct-to-consumer brand True Elements through primary infusion and secondary buyouts.
Though people in rural areas still prefer to have bajra or jowar roti or even ragi, none of the large food companies have found it lucrative enough to launch branded jowar or bajra atta.