Ekta Kapoor, 

One of the pioneers in the Indian TV industry, Kapoor is known for bringing Indianised content to the fore. Her digital venture, ALTBalaji, is now creating edgy content that caters to audiences beyond the metros, and the platform showed robust growth during the lockdown. Its subscription revenue grew by over 100%, and total revenue went up to ₹77 crore as on March 31, 2020. Her TV business recorded an 18% prime time viewership share.