Marketer’s Digital Dilemma
The million-dollar question before marketers is whether they are allocating the right investment on various platforms in the absence of a uniform measurement tool.
The million-dollar question before marketers is whether they are allocating the right investment on various platforms in the absence of a uniform measurement tool.
Eight steps that HR can take to keep pace with the future of work.
The success of a business rests on a reliable strategic roadmap.
To build a differentiating model in a commoditised $167 billion Indian IT outsourcing industry, companies are ramping up their digital capabilities through niche acquisitions
HCL and IBM have an ongoing IP partnership for five of these products.
SAS’s analytics software can scan copious amounts of data to tip off organisations on graft and inefficiency. Just why many government agencies are going for it.
Aadhaar, the unique identification numbers, has the potential to create opportunities that will push economic growth.
The printing giant is running its labs overtime to help you find your own cure.
The country’s oldest department store chain turns 25 next year, but it may not be a birthday to remember unless it can catch up with the new world.
Why evernote hates talk of owning users.