X unveils ‘Radar’: Real-time trend analysis tool for premium+ users to spot viral moments
Radar enables users to track relevant brands and products by utilising specific keywords and exclusions, helping them stay updated on their competition.
Radar enables users to track relevant brands and products by utilising specific keywords and exclusions, helping them stay updated on their competition.
It has become necessary for a Public Relations Officer (PRO) to stay updated with these changes and adopt agile communication strategies
Since 2017, online video, excluding sports, has seen a threefold increase in content investments, highlighting a shift in industry preference from television to OTT platforms.
By 2026E, digital media is expected to grow at a CAGR of 13.5% at ₹95,500 crore. In contrast to this, television is expected to grow at a CAGR of 3.2% at ₹76,600 crore.
The OTT market will continue to grow at a 14.3% CAGR to produce revenue of $3.5 billion in 2027, says PwC
Indian semiconductor market is expected to reach $55 billion by 2026. Sports market, too, could touch $100 bn by 2027, says Deloitte’s TMT Predictions report
ZEEL shares dropped nearly 5% on Friday after the NSE barred the media company from the futures and options (F&O) segment of the exchange.
Shares of NDTV have risen 31.5% in the past six sessions after Gautam Adani’s Adani Group announced to acquire stake in the media company.
Adani Group’s open offer to acquire a majority stake in NDTV has been delayed as Gautam Adani’s firm needs approval from SEBI to complete the acquisition.
Adani Group’s media arm to buy 29.18% stake in NDTV and plans to make an open offer to acquire additional 26% shares in the media company.